The information we collect
During the past 12 months, we have collected the following “personal information” about our users:
(a) Information you provide to us
As part of the services we provide or if you apply for a job with us, we may ask you to provide us with certain information, including your first and last name, email address, phone number, cell phone number, username, demographic information (e.g., your gender, date of birth, or zip code), information about your preferences and interests, information about your current or past employment, military or veteran status, information about your education, social media information, or other information that could reasonably be used to identify you personally or your household or device. Your decision to provide us with some of this information is voluntary, but if you choose not to provide the requested information, you may not be able to take advantage of all the features of the site or our services.
Information Collected Automatically
In addition to the information you choose to submit to us, we and/or our service providers may automatically collect and/or store certain information when you visit or interact with the Site (“Usage Information”). This Usage Information may be stored and/or accessed from your personal computer, laptop, tablet, cell phone or other device (a “Device”) whenever you visit or interact with our Site. Usage information may include:
Your IP address, IDFA, Android/Google Advertising ID, IMEI, or other unique identifier ;
Your device functionality (including browser, browser language, operating system, hardware, mobile network information);
Web pages and referring and exit URLs;
The areas of our site you visit and the activities you conduct there, including remembering your name and preferences;
Your device’s location or other geolocation information, including the zip code, state or country from which you accessed the Services;
The characteristics of your device; and
Certain other device data, including the time you visit our site.
We may use this information to provide personalized services, content or products, promotional offers and other information that may be of interest to you.
If you no longer want us or our service providers to collect and use location information, you can disable location features on your device. See your device manufacturer’s settings for instructions. Please note that if you disable these features, your ability to access certain features, services, content, promotions or products may be limited or disabled.
We may use various methods and technologies to store or collect usage information (“Tracking Technologies”). Tracking Technologies may adjust, change, alter or modify your device settings or configurations. Some of the Tracking Technologies used on the Site), include, but are not limited to, the following (as well as future developed tracking technologies or methods not mentioned here):
Cookies and local storage. Cookies are small files containing a string of characters that are sent to your device’s browser to uniquely identify your browser or to store information about your device. Our site may use HTTP cookies, HTML5 cookies, Flash cookies, and other types of cookie technologies to store information on local storage. Each website may send its own cookie to your browser.
Web Beacons. A Web Beacon is a small beacon (which may be invisible to you) that may be placed on pages and posts on our site.
Embedded Scripts. An embedded script is programming code designed to collect information about your interactions with the site, such as which links you click.
ETag, or entity tag. An Etag or entity tag is a cache feature in browsers. It is an opaque identifier assigned by a web server to a specific version of a resource found at a URL.
Browser fingerprint. Collects and analyzes information from your device, such as, but not limited to, your operating system, plug-ins, system fonts and other data, for identification purposes.
Recognition Technologies. Technologies, including the application of statistical probability to data sets, that attempt to recognize or make assumptions about users and devices (for example, that a user of multiple devices is the same user).
We may use tracking technologies for a variety of purposes, including
To enable you to use and access the Site, including for the prevention of fraudulent activity and the enhancement of security features ;
To evaluate the performance of the Site, including as part of our analytical practices or otherwise to improve the content, products or services offered through the Site;
To provide you with enhanced functionality when accessing the Site, including by identifying you when you log in to our Site or keeping track of your specified preferences or tracking your online activities over time and on third party sites; and
To provide content relevant to your interests on our site and on third party sites based on how you interact with our content.
(d) Sources of Personal Information
In addition, we may obtain personal information from you when you specifically provide it to us. Examples of the sources from which we collect information are emails or other communications from you, information provided via web forms or entries/downloads on our site, documents you have provided to us, and job applications.
(e) Information We Collect When You Interact With Third Party Sites
The Site may include functionality that allows certain types of interactions between the Site (and/or our social media pages or other pages to which we have access) and your account on a third-party website or application, such as a social media site like Facebook, Instagram, Twitter, or YouTube. Using this feature may involve the third-party site providing us with information, such as your social media credentials, content, and other data (name, email address, account information, photo, and friend lists, etc.). These items may be communicated to us through third-party features you use on our site and through the other service (such as applications, tools, payment services, widgets, and plug-ins offered by social media services such as Facebook, Instagram, Twitter, or YouTube) or posted on social media pages. For example, we may provide links on the Site to facilitate sending a communication from the Site or we may use third parties to facilitate emailing or posting on social media (such as a “Share” or “Forward” button).
(f) Information from Third Parties
In addition, we may collect information about you from other sources, including advertisers, consumer data resellers and market research companies. We may combine the information we collect from third parties with information we have collected from you or through your use of the Services in order to learn more about our users, to better tailor the content and offerings we present to you, and for other internal purposes.
Why we collect information
We may use your information for a variety of purposes, including:
Responding to your requests for information;
to provide you with services;
verifying your identity and for fraud prevention;
Providing you with updates and information about the products and services we offer;
send you marketing information about BON and our affiliated entities;
To send you e-mail communications, such as e-mail newsletters about our content, site or services and promotions that may be of interest to you;
To improve the effectiveness of our site, our marketing efforts, and our product and service offerings;
Identify your product and service preferences, provide personalized content and advertising, and inform you of new or additional information, products and services that may be of interest to you;
Help us solve problems and improve our site and our products and services, including testing and creating new products, features and services;
To provide mobile marketing and other communications and messages;
Protect the security and integrity of the site, including understanding and resolving any reported technical and security issues on our site;
To perform analysis, research and reporting regarding the use of our site and services;
For internal business purposes;
To comply with the law and protect the safety, rights, property or security of GOOD, the Services and the general public;
For employees and job applicants: to evaluate your application, administer employee benefits or other employment-related programs and services; and
For other purposes disclosed at or before the time the information is collected.
When we disclose information
We may aggregate, de-identify and/or anonymize any information collected through the Site or Services so that it is no longer linked to your personally identifiable information. We may use and share such aggregated and de-identified information (non-personal information) for any purpose, including, but not limited to, research and marketing purposes, and we may also share such data with our affiliates and third parties, including advertisers, promotional partners and others.
To the extent permitted by law and any applicable state code of business conduct, certain non-public information about you may be disclosed in the following situations:
To comply with a validly issued and enforceable subpoena or summons.
In connection with a review of our business practices under the authority of a state or national licensing agency, or as necessary to properly respond to an investigation or complaint by such licensing agency.
In connection with a potential purchase, sale or merger of all or part of our practices, provided that we take appropriate precautions (e.g., through a written confidentiality agreement) to ensure that the prospective purchaser or merger partner does not disclose information obtained during the review.
In connection with any actual or potential legal proceeding or alternative dispute resolution proceeding brought by or against us, provided that we disclose only such information as is necessary to initiate, prosecute or defend against the lawsuit and that we take reasonable precautions to ensure that the disclosed information does not become public.
Provide information to company affiliates and unaffiliated third parties who perform services or functions for us in connection with the services we provide to you, but only if we have a contractual agreement with the other party that prohibits them from disclosing or using the information other than for the purpose for which it was disclosed. Examples of such disclosures include the use of a payment processor, merchandise store, customer service provider or email marketing provider.
Advertisements and Information About You
Your choices about the information we collect
If you do not wish to receive communications, please contact us as follows:
By email: Click on the unsubscribe link in emails or email us at [email protected]
Please include your full name, contact information and communication preferences.
Please note that some of your personal information, such as your name or other identifying information, may remain in our database even after a request for deletion in order to service your account, maintain the integrity and history of our database and systems, or to comply with applicable laws and regulations.
Do Not Track Disclosures
Do Not Track (“DNT”) is a web browser setting that instructs a web application to disable tracking of an individual user. When you choose to enable the DNT setting in your browser, your browser sends a special signal to websites, analytics companies, ad networks, connection providers, and other web services that you encounter while browsing to stop tracking your activity. Various third parties are developing or have developed signals or other mechanisms for consumer choice regarding the collection of information about an individual consumer’s online activities over time and on third party websites or online services (e.g., browser not tracking signals), but there is no universally accepted standard for what a company should do when it detects a DNT signal. We do not currently monitor or take any action on these signals or other mechanisms.
Data Rights of European Residents
If you reside in the European Economic Area (“EEA”), the General Data Protection Regulation (“GDPR”) gives you the right to access the personal information we hold about you and to request that this information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact details below. For the purposes of the GDPR, the data controller is thevikinghelmet.
In addition, if you are a resident of the EEA, we note that we process your information in order to carry out any contracts we may have with you (for example if you make a request through the Site), or to pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including to Canada and the United States.
How you can exercise your rights under the GDPR:
Access: If you wish to exercise your right to access a free copy of your data, you can contact us at the contact details listed below.
Deletion: If you would like to request that we delete your personal data, please contact us using the contact details set out below. However, in certain circumstances, we may be legally entitled to retain it.
Correction: If you wish to update or correct your data, you may do so directly by accessing your account settings.
Revoke Consent: If you wish to object to the processing of your data for direct marketing or online behavioral advertising purposes, you may do so by updating your settings or, for direct marketing, by clicking the “unsubscribe” link in any marketing email or newsletter you receive from us.
Objection to Automated Profiling: If you do not want your personal information profiled for personalization purposes, you may change your account settings or contact us directly.
Objection to Legitimate Interests: If you wish to object to the processing of your data where we are pursuing our legitimate interests or those of a third party, please contact us at the contact information listed below, stating the nature of and reasons for the objection.
Visitors to the Site from outside the United States
Your Privacy Rights in California
California residents also have the right to request certain information we collect about you, including:
The categories of personal information we have collected from you;
The categories of sources from which we collected the personal information;
The business purposes we have for collecting or selling this personal information;
The categories of third parties with whom we share such personal information;
The specific elements of personal information we have collected about you;
The categories of personal information about you that we have sold, and the categories of third parties to whom the personal information has been sold, by category or categories of personal information for each category of third party to whom the information has been sold;
The categories of personal information we have disclosed about you for commercial purposes;
The category or categories of consumer personal information we sold, or if we did not sell any consumer personal information; and
The category or categories of consumer personal information we have disclosed for commercial purposes, or if we have not disclosed such information for commercial purposes.
Please note that if we have collected information about you for a single transaction and we do not retain that information as part of our normal business operations, that information will not be retained for purposes of a request under this section. In addition, if we have de-identified or anonymized data about you, we are not required to re-identify or link your identity to that data if it is not retained in our records in this manner.
We will not discriminate against you in exercising your rights under the CCPA. Unless authorized by CCPA, we will not:
Deny you goods or services.
charge you different prices or rates for goods or services, including giving you discounts or other benefits, or imposing penalties
provide you with a different level or quality of goods or services
Suggest that you receive a different price or rate for goods or services or a different level or quality of goods or services.
As a California resident, you also have the right, at any time, to tell us not to sell your personal information – this is called the “right to opt-out” of the sale of personal information.
You can make a request to us under the CCPA at the contact information below. We may ask you to confirm your identity and residency in order to obtain the information, and you are only allowed to make this request twice a year. Please indicate “California Privacy Rights” as the subject of your request. You must provide your full name and email address, and certify that you are a California resident by providing a California mailing address in your request. We will acknowledge your request within 10 days and respond within 45 days or let you know if we need more time.
We incorporate commercially reasonable safeguards to help protect and secure your personal information. However, no data transmission over the Internet, mobile networks, wireless transmission or electronic storage of information can be guaranteed to be 100% secure. Therefore, we cannot guarantee the security of any information you transmit to or from our site, and you provide your information to us at your own risk. Please see our Terms of Service for more information.
International Data Transfers
Because GOOD works with global companies and technologies, we may transfer your personal information outside the country in which it was originally provided. This may include transfers to third parties, such as service providers or affiliated entities that are located outside of the United States or the European Union, where data protection laws may not provide the same level of protection as those in the United States, the European Union or the European Economic Area (“EEA”). When we transfer personal data outside of these areas, we take steps to ensure that appropriate safeguards are in place to protect your personal information.